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In a world with a seemingly infinite number of websites on every conceivable topic, it’s never been more important to publish original and unique content. This is especially true if your goal is to maximize the amount of organic traffic your website receives via search engine optimization. While some people are under the notion that imitating or posting duplicate content is okay, in reality, it’s a way to hurt your ranking on search engines and can inevitably doom your website. With that being said, let’s discuss exactly why original content is important for seo in Houston and to the long term success of your website.

One of the biggest reasons for the necessity of original content is the preference that search engines give this type of content. For example, Google and other search engines tend to naturally rank websites with unique content higher than ones with duplicate content. Posting poor …

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What do you think of when you hear LED? Would you believe that LED lighting is really popular now in homes? When it comes to lighting technology, you have more choices than just the traditional lightbulb. According to a lighting article, although LED lighting does cost more money to purchase then Xenon or halogen based lighting, LED lighting will end up costing you less in the long-haul due to them being more energy efficient. LED (Light Emitting Diodes) uses diodes as the light source and have a ninety-percent efficiency rate. LED technology is not only more energy efficient but it is also safer because LED bulbs are cool to the touch. According to another article, some of the reasons you might want to make the big switch to LED lightbulbs include: last longer, are more energy efficient, are non-toxic and greener, can help to save you money on …